Sr. Channel Marketing Manager - Foodservice
Sheboygan Falls, WI, US
It’s an exciting time to be a part of the Johnsonville Foodservice Channel Marketing Team, which is a strategic growth area for Johnsonville. The marketing vision at Johnsonville is to create a world class brand that creates success for our customers, drives innovation in the marketplace and delivers an exceptional financial return. As the Foodservice Sr. Channel Marketing Manager, you will be the expert on the Traditional Foodservice Channels and own the development and execution of the strategic plan, new product development, promotional strategies across all business channels and customers for profitable growth.
Johnsonville, LLC
Sr. Channel Marketing Manager - Foodservice
Position Overview:
It’s an exciting time to be a part of the Johnsonville Foodservice Channel Marketing Team, which is a strategic growth area for Johnsonville. The marketing vision at Johnsonville is to create a world class brand that creates success for our customers, drives innovation in the marketplace and delivers an exceptional financial return. As the Foodservice Sr. Channel Marketing Manager, you will be the expert on the Traditional Foodservice Channels and own the development and execution of the strategic plan, new product development, promotional strategies across all business channels and customers for profitable growth.
Responsibilities:
- Own channel strategy, the P&L, pricing and promotion strategy, budget/plan, forecasting (IBP), capital recommendations, SKU rationalization, supply chain, marketing needs and competitive assessment
- Ensure execution of trade communications and insights and research
- Lead in the development of annual planning and long-term vision of existing core categories as well as innovation platforms within all Traditional Foodservice channels and segments to drive future growth
- Own strategic planning, development and launch plan for all innovation platforms and programs, including development of long-term innovation pipelines and multi-year capital planning strategy
- Develop strategic positioning for new product launches and development of presentations for the sales teams, including participating in key strategic customer presentations
- Work collaboratively with various cross-functional team members including R&D, project managers, culinary, sales, finance and demand planning
- Act as a leader within the company
Education:
- BS/BA Degree in Marketing or Business required; MBA preferred
Experience:
- 8-10 years of marketing experience required; foodservice experience preferred (channel, customer, product development, strategy)
- Strong P&L management experience
- Strong presentation skills (internal teams, senior leadership, brokers & customers)
- Strong strategic thinking, analytical, communication and interpersonal skills along with the proven ability to collaborate and influence cross-functional teams without formal authority
- Self-starter who takes ownership of all projects and delivers on commitments
Date: February 19, 2025
Coach: Senior Director Channel Marketing
Locations: Global Sausage Headquarters, Sheboygan Falls, WI
(Our office is about an hour north of Milwaukee)
Member Status: Full Time, Salaried
Travel: About 10 – 20% of your time
Reason for Posting: New Position
About our Company
Since 1945, our family-owned band of sausage-makers has invented better ways to make, eat and prepare crave-able sausage. Today, we are 2,000 Members strong. We sell our famous sausage in all 50 United States and more than 40 countries. We have a culture built on the idea that if we make developing your talents our top priority, great business results will follow naturally. We call it The Johnsonville Way. It has been our secret sauce for decades, and we hope you get to experience it for yourself!
How to Apply:
External candidates: Apply on-line only at: careers.johnsonville.com
We value the diversity of our workforce and we embrace the principles of Equal Opportunity Employment. M/F/Vet/Disability
Johnsonville values the service Veterans and their family members have given to our country. We support the hiring of returning service members and military spouses.