Assistant Trade Marketing Manager

Position Overview

The Assistant Trade Marketing Manager supports the Retail Sales and Trade Marketing Director in developing and executing trade marketing initiatives across Retail and Food Service channels. The role works closely with Sales, Retail, brand partners, agencies and external vendors to deliver effective campaigns, promotional activities and sales support materials that strengthen brand presence and drive business growth.

Responsibilities

Trade Marketing & Sales Support

• Assist in planning and executing marketing campaigns, trade promotions and brand activations for the company’s core and third-party brands.
• Work closely with Sales teams to develop trade decks, product catalogues, point-of-sale materials, online advertisements and other sales support materials.
• Coordinate with brand partners, agencies and vendors to ensure timely and effective campaign execution.
• Develop and manage promotional and advertising materials across digital, print and social media channels.
• Monitor campaign performance and provide post-campaign analysis and recommendations.

Retail Marketing

• Develop and execute marketing initiatives to drive showroom traffic, customer engagement and sales.
• Coordinate showroom campaigns, events, promotions and product launches.
• Oversee retail merchandising and point-of-sale displays to ensure effective product presentation and brand consistency.
• Work with the Retail and Sales teams to identify opportunities to enhance the customer experience and sales performance.

Digital & Marketing Apps Maintenance

• Assist in managing the marketing budget and track spending against approved plans.
• Coordinate marketing activations, promotional activities and events within agreed timelines and budgets.
• Evaluate the effectiveness and ROI of marketing activities and recommend improvements.
• Coordinate the maintenance and enhancement of company marketing and sales applications, including Food Service CRM, Food Service Ordering App and Merchandiser App.
• Liaise with external agencies on bug fixes, system enhancements, content updates and platform optimisation.
• Gather user feedback and coordinate improvements to enhance functionality and user experience

Education

Bachelor’s degree in Marketing, Business, Communications or a related discipline.

Experience

• Minimum 4–6 years of relevant experience in trade marketing, retail marketing, brand marketing or a similar role.
• Experience in FMCG, food, retail or consumer goods is preferred.
• Experience managing agencies, vendors and third-party brand partners.

Skills

• Strong project management, communication and stakeholder management skills.
• Good understanding of trade promotions, retail merchandising and marketing campaigns.
• Strong analytical and organisational skills with good attention to detail.
• Proficient in Microsoft Office, particularly PowerPoint and Excel.
• Creative, commercially minded, proactive and hands-on.
• Able to manage multiple projects and work effectively in a fast-paced environment.

Benefits and Compensation

Why Join Us?
At QB Food, we value our employees and are committed to providing a supportive and rewarding work environment. As part of our team, you will enjoy a comprehensive benefits package that includes:

• Competitive salary and performance incentives
• Annual leave and medical benefits
• Group insurance coverage, including medical and dental
• Workmen insurance for added protection on the job
• Staff discounts on a wide selection of quality food products
• Ongoing training and development opportunities to support your growth
• A collaborative and inclusive workplace culture

Join us and be part of a trusted name in food trading with over five decades of excellence.

Applicants must be eligible to work in the country where this job is located, without requiring sponsorship now or in the future.